📊 TRACKING & ANALYTICS

Healthcare Marketing
Tracking & Analytics

Know exactly which marketing channels drive patient calls and bookings — with HIPAA-compliant attribution.

Why Healthcare Tracking Is Different

Standard marketing analytics platforms — Google Analytics, Facebook Pixel, call tracking services — were not designed with healthcare compliance in mind. Installing them on a healthcare website without proper configuration can expose patient health information to third parties, creating HIPAA liability.

We configure your entire tracking stack for healthcare compliance: GA4 with IP anonymization and BAA, HIPAA-compliant call tracking, encrypted form attribution, and monthly reports that show exactly how many new patients each marketing channel generates.

What We Track

📞

Call Attribution

Which keyword, ad, or page generated each patient call — tracked with HIPAA-compliant providers

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Form Submissions

Online booking and contact form tracking tied to source with encrypted data handling

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Organic Performance

Keyword rankings, traffic trends, and Google Business Profile insights

💰

ROI Reporting

Monthly cost-per-patient calculation across all channels — the number that actually matters

Ready for Marketing You Can Actually Measure?

Starting at $1,200/month. HIPAA-compliant. City exclusivity included.

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